"Ai is Now"
CIS Designmonat Show 2025

What began as AI-generated fashion designs were brought to life by designers, transforming virtual concepts into real clothes that made their way onto the runway. Backstage, these final looks - with carefully styled hair and makeup on the models - were captured in a lookbook photoshoot. To complete the journey, the photographs themselves were animated using AI, creating a dynamic fashion image.

Runway

At the Flare Talents “Awakening” show during Designmonat Graz, fashion became our tool to explore how people live, move, and adapt in these worlds.  It was a journey into two possible futures — one dystopian, one utopian — both shaped by transformation and uncertainty.

PRODUCTION: Flaretalents
CREATIVE DIRECTION: Adi lozancic

FEATURED DESIGNERS:
Birgit mörtl
Ardea Fashion
Jennifer Milleder
Epic Couture Vienna
Yaara Elea
Mercedes Mayerhofer
Timo Reitbauer

AI ARTIST LEAD: Maximilian Kammerer /Studio Sobu

PHOTOGRAPHY LEAD: Jakob Kotzmuth

GRAPHIC DESIGN & AI ANIMATION: Phillip Maurer, Annika Goetz

PRODUCER:  Mina Löscher

MODELS:
Flare Model Management /Roman Wuzella
Lara Sophie Kettl
Moritz Koschak
Sarah Scherzer
Petra Okunkpolor
Matheo Ablasser
Felicia Hölbing
Hannah Hoffman
Hanna Dziub
Bobby Ohakwe
Olha Dudka
Anna Christöfl
Malu Strassmeir

VIDEOGRAPHY: Wehr Moritz// Horizon Films

LOCATION: Hornighalle Graz

HAIR LEAD: Roman Klammer using Oribe
MAKEUP LEAD: Sarah Bzoch